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Republican Political Marketing:

Campaign Websites

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Your campaign website is the heart of your communications efforts – “the hub” to which all your campaign activities connect.  It helps create your narrative by telling your story.  It explains your views and positions on the relevant issues in your locale.  It also relates that content in a visitor-friendly, easy-to-digest, memorable manner.

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Republican Political Marketing:

Email Marketing

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Having an automated mechanism in place to capture the email addresses of those who come in contact with your various marketing channels is absolutely necessary, and it gives you personal permission to continue reaching out to them with your message (it’s getting that first “yes” from a potential voter!)

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Republican Political Marketing:

Social Media Marketing

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Social Media has an undisputed King: Facebook.  It boasts of over 1.6 billion subscribers – over 1 billion logins on a daily basis!  Social media IS a big part of the generational paradigm shift that the internet age has fostered.  It will be an integral cog in our efforts for your campaign!

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Republican Political Marketing:

Video Marketing

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Online video abounds on websites and on social media and viewing continues its upward trajectory while TV viewership continues to decline.  Video is a powerful medium and as with all things ‘internet,’ its usage can be tailored and targeted with different messages.

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Republican Political Marketing:

Facebook Advertising/Lead Ads/Targeting

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Facebook IS the 800-pound gorilla in the room and social media advertising is extremely effective.  Facebook Ads are an incredibly efficient avenue for outbound messaging, including political campaigns.  We will utilize this platform to help you get elected!

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Republican Political Marketing:

Retargeting & Programmatic Advertising

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Retargeting.  You may not know what it is or what it does.  Without getting into the weeds of technological jargon, just know there is a very, very big reason why we do it and why it will be a part of your political marketing efforts!

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Republican Political Marketing:

Advanced Digital Voice Strategies

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Our advanced digital voice strategies are one of our most exciting, cutting-edge offerings for political candidate marketing.  With this strategy, you’ll be making friends and winning votes while your opposition will still be suffering the negative backlash of old-school robo calling.

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Republican Political Marketing:

Press Releases

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The demise of the press release and press release marketing has been greatly exaggerated.  Alas, it continues to not only be relevant traditionally but has taken on a new life of its own, morphing and adapting to the digital landscape! 

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Republican Political Marketing